Photo by Héctor Martínez on Unsplash

How to develop a journalistic crossmedia content strategy

You have more than one channel for your editorial product and don’t know how to bring them together? Learn how online and TV can play together in a harmonic and benefical way.

1. Do a content inventory

Entenfellners Tierwelt
Krone Tierecke

2. Get to know your audiences

3. Follow your audiences

Exemplary customer journey by © Rosenfels

4. Learn from the best

Galileo; © Screenshot www.galileo.tv

5. Develop your own crossmedia strategy

Journalist | content strategist |📍Vienna, austria https://www.torial.com/birgit.samer

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